Sunday, November 2, 2008

Internet Business Made Easy

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Everybody wants to know how they can make money on the internet. After all, if they didn't, this blog, and the associated web site, wouldn't exist.

Most people who get interested in internet marketing inevitably decide that the best thing they can do is to offer a "how to make money" product.

Cummon ... unless you've been at it several years, at least, or have stumbled onto some totally unique method, it's just a case of the blind leading the blind. Ironically, that is why internet marketing info products have a bad name - many of them were written by people who really haven't a clue what they're doing.

Suppose there WERE a fairly easy way to make a nice income from the internet. Would you be interested?

Here it is, in a nutshell.

1. Start with a topic area that genuinely interests you. It doesn't matter if it's your hobby, your vocation, or just something of interest to you. If you can't stay interested over the long haul, your business will inevitably fail.

2. Do some research ahead of time, and find some key words or phrases related to that topic which have reasonable search volume, but not a lot of competing websites and products. You can do it manually, using the Overture Search Term Suggestion Tool and manual searches on your favorite major search engine to gather your data. If you can afford it, Wordtracker is an automated tool that many top marketing experts use for key word research.

3. Develop an information website and blog in your chosen topic area, and structure it to revolve around the key words and phrases that you chose in step 2. Use quality Search Engine Optimization software on the website, in particular, but also optimize your blog posts, to make your pages ideal "spider bait".

4. Incorporate pay-per-click ads on your website. I use Google AdSense and/or Affiliate Power Ads, but there are several others you can try, too. If you're subtle about it, you can also weave some affiliate links into the text of your pages and blog posts, but use a low-key "soft sell" approach.

5. Get some link exchanges with related and complementary sites. Finding complementary links is best. Those are from sites whose content is related to yours, but the site is not in direct competition with your site.

6. The final step is to be patient for several months, and continue to add relevant links and quality content to your site and blog. The old adage that "Rome wasn't built in a day" applies to any business, online or off.

Will you make a zillion bucks a month with this method? Nope, but you can make some nice, steady cash. How much depends a lot on the popularity of the topic area you've chosen, how well you write your website and blog, and how much the PPC advertisers are paying for clicks in those areas.

If you really want to be one of the "big earners" that you see bragging about how much they make, then you need ultimately to develop your own product or products that are in some way unique, revolutionary, or better than the competition.

In the meantime, the method described above makes some nice extra cash for people who pursue it, and in some cases evolves into a full time income.

Most people who make a living on the net do not do it from just one website or blog, but rather from a group of sites, whether related or not. Suppose you could make a few hundred dollars per month from one website. Do it five or ten times, and your monthly income could go into the thousands ...

source: emarketting blog

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